Early access to launches, member-only offers and expert beauty advice.
Meet Us Out There
From counter moments to pop-ups and beauty experiences across South Africa — see us at the next event.
Next dates & venues
We share upcoming activations, launches and where to find our team on Instagram. Follow along so you never miss a chance to discover Elizabeth Arden in person.
Elizabeth Arden at the Takealot House of Beauty — watch the highlights.
Tutorials & Insights
Tutorials and skin-science from our experts — learn how Elizabeth Arden’s iconic formulas work, and how to make them work for you.
With Tumelo · Elizabeth Arden Expert
Discover how ceramides reinforce skin’s moisture barrier — and how the Elizabeth Arden Ceramide Skincare Collection delivers visibly smoother, more youthful-looking skin from the very first use.
“To be beautiful is the birthright of every woman.”
— Elizabeth Arden
A legendary innovator and tireless entrepreneur, Miss Elizabeth Arden established the American beauty industry a century ago — opening the first Red Door salon on Fifth Avenue in 1910. Her entrepreneurial spirit and commitment to innovation, quality and excellence remain the soul of the company today.
Shop Now
Elizabeth Arden is available at leading South African retailers.
